Archive for the Advertising Category

Pepsi – no to SuperBowl, yes to social media

Posted on December 24, 2009 by Marek

Here is another symbol of changes. Pepsi resigns SuperBowl ad (and we add that this is the most popular program – because it’s more than live – TV in the U.S., which collects every time millions of television viewers – 95.4 million last time) to promote their brands on social media. It is all about [...]

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Facebook will earn more than MySpace in 2010

Posted on December 23, 2009 by Marek

Rupert Murdoch will not be happy. According to eMarketer report, “Social Network Ad Spending: 2010 Outlook” shows that already in 2010 one year earlier than originally expected, Facebook earns more than MySpace.
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Google still buying

Posted on November 24, 2009 by Marek

If anyone writes recently about Google is usually in the context of Rupert Murdoch’s company. Meanwhile search engine giant from Mountain View is consistently implementing its plans and buys another company.
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Do you want to pay for removing advertisements? Really?

Posted on March 6, 2009 by Marek

The survey conducted by Millward Brown SMG / KRC commissioned by ING Bank Slaski is clear that as much as 88% of respondents would accept a 5 zł higher bills for Internet access in exchange for a site without ads. It’s so interesting about that time, the same survey 48% of respondents indicated that the [...]

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You sell links, you lose PageRank

Posted on October 20, 2007 by Marek

Last week’s update caused that many well-known blog that lost its current PageRank. Officially confirmed the that it was the penalty for selling links.
Matt Cuss from Google confirmed that it was the action targeted at sites that sell links.
In this situation, many people are asking about the ethics of Google. 90% of Google revenue is [...]

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